Accounting has become to be known as the language of business. This new edition is written to meet the needs of those students who will not be accountants but who do need to understand accounting to learn the key language that embarks us in the business world. 'Marshall', the leading text in the Survey market, takes readers through the basics: what accounting information is, wh...(展开全部)

在线阅读本书 Companies expect managers to use financial data to allocate resources and run their departments. But many managers can’t read a balance sheet, wouldn’t recognize a liquidity ratio, and don’t know how to calculate return on investment. Worse, they don’t have any idea where the numbers come from or how reliable they really are. In Financial Intelligence, Karen Berman and...(展开全部)

在线阅读本书 Companies expect managers to use financial data to allocate resources and run their departments. But many managers can’t read a balance sheet, wouldn’t recognize a liquidity ratio, and don’t know how to calculate return on investment. Worse, they don’t have any idea where the numbers come from or how reliable they really are. In Financial Intelligence, Karen Berman and...(展开全部)

To hide falling profits, some managers ply the flexibility found in accounting principles to alter their financial reports. Others go further and use fraud in their deception. It is vitally important that investors, analysts, and other users of financial statements detect these creative accounting practices as early as possible in order to avoid negative earnings surprises and ...(展开全部)

[美]亚历山大·米克尔约翰 | Alexander Meiklejohn 美国哲学家、教育家。1872年生于英国罗奇代尔，自幼成长于美国罗得岛，求学于布朗大学（B.A. & M.A.）和康奈尔大学（Ph.D.）。在布朗大学任教十余载之后，于1912年成为阿默斯特学院校长，并以其卓越的治校才能让该校迅速崛起，进入全美**文理学院之列。1938年功成身退，此后将关注重心转至公民自由议题，尤其是通过撰文、发表演讲、出席国会作证等积极举动，为宪法**修正案领域的研究贡献良多，影响持续至今，获誉“二十世纪美国*具原创力的社会哲学家之一”。

Inc. magazine calls it one of "the best, clearest guides to the numbers" on the market. Readers agree, saying it's exactly "what I need to know" and calling it a "must-read" for decision makers without expertise in finance. Since its release in 2006, Financial Intelligence has become a favorite among managers who need a guided tour through the numbers--helping them to understan...(展开全部)

Inc. magazine calls it one of "the best, clearest guides to the numbers" on the market. Readers agree, saying it's exactly "what I need to know" and calling it a "must-read" for decision makers without expertise in finance. Since its release in 2006, Financial Intelligence has become a favorite among managers who need a guided tour through the numbers--helping them to understan...(展开全部)

A beautifully illustrated compendium of leaves from around the world. Organised by leaf shape, The Lives of Leaves tells the stories, science and history of that leaf, from sugar maple and how leaves turn red, to gingko and how leaves are used as medicine. Full of fascinating science and very accessible – The Lives of Leaves is the perfect companion for readers who appreciate, ...(展开全部)